About us

Proline is an Indian apparel brand which was born in 1983. We are the brainchild of Rajesh and Rajiv Batra, brothers, tennis players and sports enthusiasts who identified the gap in the Indian market for good quality Indian sportswear.

From the beginning our associations have been intrinsically linked to sports with brand ambassadors like Vinod Kambli, Ravi Shastri and Sandip Patil. Our links with sports personalities, the fact that our garments were of a fantastic quality and are extremely good value for money meant that we quickly established ourselves as the number one Indian T-shirt brand of the time. Couple that with an iconic logo and the brand Proline has remained a part of consumers’ consciousness till today.

Our heritage is our greatest asset and our brand value and recall has sustained through the years as we have evolved into a brand that doesn’t just produce sportswear but also casual clothing for different facets of life. One thing that has remained constant in our journey is our love for what we do and our focus on delivering products of quality at extremely competitive prices.

Now, three decades later, we are proud to be standing strong in the Indian market, clothing men and women in fashionable, comfortable and durable apparel. Time has only improved our understanding and our products and the Proline brand continues to prosper.

We are proud to be the Original Indian T shirt.

Management Team:

Sandeep Mukim - CEO : Has 22 years in supporting and leading organizations in lifestyle brands and retail. An alumnus of Poddar Institute of Management who has served in Birla VXL, Arvind Mills, Raymond Apparel & Future Group before joining the group as CEO of Proline India Ltd

Devaprasad H.S. - Commercial Head : Graduate from the university of Mysore, with 32 years of experience in corporate finance, accounting, taxation, legal and administration . Has served with B K Ramadhyani and Co, Choudhari Group Alfred Herbert India Ltd, Ranutrol Group and Electrohms Group before joining The Batra Group

Abhay Dev - Head of Design : Has over 13 years of experience in design planning, development and innovation, with Core Design portfolio, handling men’s and women’s casual, formal wear and accessories in units and wovens. Is a fashion design graduate from NIFT

Ravindran R.S. - Head Sourcing and Buying : Has 17 years experience in both textile and apparel supply chain. Has qualifications in Management Science and Textile Technology. Has worked in various textile manufacturing enterprises as well as apparel service agencies in both domestic and international markets. Has domain expertise in functional areas like international marketing, sourcing & merchandising, buying operations, product innovation & development and quality management.

Rajesh Sampath - VP Sales : Has over 22 years of experience in managing Retail Operation, Distribution, Business Development, Exports, Inventory management, planning & merchandise control and Team Management with organizations like Lifestyle International, Pantaloons, Littlewoods International & Karvy consultants before joining the group of Proline India Ltd.